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Major Guides: Business Administration 2012-2013

Finance Major Guide for 2012-2013

Finance is the study and practice of making decisions involving money in a variety of contexts. Through the finance major, students will gain an understanding of the principles of financial management, including investment and portfolio management, financial markets and institutions, and financial theory and practice.

Logistics Major Guide for 2012-2013

Logistics has the responsibility for the movement of raw materials and component parts into and within a business firm and for the distribution of finished products and services to customers. The internationally recognized logistics program at UT is currently regarded as one of the most comprehensive and contemporary programs in the nation.

Management Major Guide for 2012-2013

Managers motivate and coordinate people in order to achieve organizational goals. Management involves the critical functions of planning, organizing, leading, and controlling. Professional managers think strategically and work with others to lead organizations or departments to successful outcomes.

Marketing Major Guide for 2012-2013

Marketing in an organization has responsibility for identifying who customers are, what they need and want, and how best to meet those needs/wants by creating and delivering superior value to them. Marketing professionals use strategy tools to target customers, create value propositions and positioning for each target, and deliver and communicate value to these customers through product design, pricing, advertising, personal selling, promotion, and distribution.

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